Who are we?

Established in 1981, Aurora World is a global leader in plush toys and high-quality gift products, and a respected leader in the character and content industry.

Aurora World offers an extensive range of branded and licensed products for children and adults. The company sells its product lines via a wide variety of retailers including major zoos, department stores, high-end toy stores and top gift chains, as well as hospital gift shops, fine florists and gift/stationary stores worldwide.

Aurora is known in the industry for its incredibly high quality products, range of diverse offerings and competitive pricing. In addition, Aurora owns its manufacturing facilities and prides itself in their expansive distribution resources and in-house research and development teams.

Why choose Aurora?

For over 40 years, Aurora World has been an industry leader in helping imaginations come alive.

We have several lines of plush toys to assist children of all ages in learning and expanding their ingenuity through play. Each product is developed, designed, manufactured, tested, sold, and customer serviced under one company.

Being involved in the mere possibility of a concept and seeing it thru to reality means that we are dedicated to every step in the process; and because we own all of our own factories we have the capability to produce almost anything that comes to mind. If we aren’t already producing what your business needs, we can work together to get it into the marketplace swiftly and effectively.